Venture Banners was started in January 2009 with the clear mission of making large format print available to the jobbing printer, enabling him to add this lucrative market to his existing portfolio of services.
You see, back then, buying large-format print was incredibly difficult unless you were buying large volumes of it, and even then the service and pricing you would receive was inconsistent to say the least.
Before starting Venture, the two Directors, Scott Conway and Wayne Bodimeade were in charge of the marketing for the Dutton Forshaw Motor group. With over thirty dealerships including multiple Mercedes-Benz and Ford dealerships to look after, Scott and Wayne had vast experience in buying print, supplying artwork and general marketing and spent 18 months exploring what looked like this gap in the market.
With large-format machines costing upwards of half a million pounds, a print partner was needed and in the same way a telecoms company will negotiate with BT based on the promise of volume Scott and Wayne did the same with the UK’s premier large-format printers.
And so, giving all printer’s access to this holy grail of print and having a clear, consistent menu pricing policy, which was an industry first, Venture Banners was born.
Starting out from an office in Scott’s garage it was only a matter of months before additional staff and a proper office environment was required. In November 2009 the now team of five moved into a very nice office in Chelmsford. As the business grew, so did the team and it was only another eighteen months before there were nine people handling a business turnover of close to a million pounds.
In December 2011 Scott and Wayne went on what they thought was a ‘jolly’ to the Efi Centre in Belgium. Standing dwarfed in front of a newly released GS3250r Vutek, the Rolls Royce of large-format print, as one they mouthed ‘we’ve got to have one of these’.
Six months of pure stress and massive expense followed as finance, premises, staff and equipment were sought and a production facility capable of massive volumes was created, literally from scratch.
Today, the recipe Venture started with still holds true, excellent service and a superb product you can make a tidy profit on. There are now multiple machines and twenty two people from production staff to web developers who are dedicated to working in the background to give all printers the opportunity to benefit our economies of scale to build a large-format revenue-stream.
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